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1915

LA Jackson establishes London Rubber Company and sells imported barber condoms and accessories.
1929 event image

1929

The London Rubber Company (LRC) has the Durex® brand registered.

Durex launches its first moistened condom

1950s

Durex launches its first moistened condom
factory

1953

Durex is the first brand to develop and use electronic testing
Durex Launches the First Anatomically Shaped Condom

1960s

Durex launches the first anatomically shaped condom
Durex Advertisement on Race Car

1970s

Durex is the first condom brand in the world to advertise in many countries
strawberry image

1990s

Durex is the first condom brand to adopt a Global "quality seal" as standard
flavoured condoms

1995

Durex launches a range of colourful and flavoured condoms
ballon

1996

Durex is the first condom brand to set up a website. We now have 42 different websites for the countries in which we are represented.
latex-free condoms

1997

Durex launches latex-free condoms. A new, non-allergenic material is used for the new product: the synthetic polyurethane developed by Durex is softer and more elastic than natural rubber latex
durex with ribs

1998

Durex launches the first anatomically shaped condom
waterpool

2001

Durex introduces Pleasuremax. This makes Durex the first condom brand to market a condom that is both ribbed and dotted.
Play Lubricants

2003

Durex launches an exciting range of Play Lubricants.
Durex Network

2005

Durex Network launches the Face of Global Sex reports, which explore aspects of sexual behaviour and are created for the information of academics and policy makers.
Promote sex image

2008

To promote safe sex among young people, Durex encourages young people between the ages of 16 and 24 to create a unique poster on sexual health - a poster of adolescents for teens.
people

2009

Durex turns 80
Reckitt logo

2010

Durex supports the initiative "Condomize!" of the United Nations Population Fund at the International AIDS Conference in Vienna through a donation of 220,000 condoms.
durex

2010

Durex is bought by Reckitt Benckiser.

2010

Durex introduces Performax Intense, a condom designed to assist in cumming together. With 5% benzocaine-containing inner coating and stimulating outer structure, it can help for longer and more intense sex.

2019

Durex turns 90!